Unite 2019: New Tools to Unlock Meaningful Customer Experiences

You worry about scaling globally... We'll take care of the technology underpinning your business. That's the message from Unite 2019, Shopify’s fourth annual partner and developer conference. It was there that we announced new Shopify Plus products and tools to help...

Headless Commerce is Flexible Commerce

The freedom to sell anywhere... That's the promise of headless commerce. While much has been written about headless, it's nothing more than an alternative architecture you can use to insulate your brand from shifts in technology and consumer behavior. But how do you...

The Strategies Behind the Best Fashion Ecommerce Websites

It's never been a better time to be a direct-to-consumer fashion ecommerce brand. But how do you add more oomph to your site to get ahead of your competitors? We've put together a collection of inspiring examples to showcase how some of the best sites harness the...

How to Build an Effective Multi-Channel Retailing Strategy

It's no secret that multi-channel shoppers are more valuable to ecommerce businesses and retailers than those who only use one channel to make a purchase.  In fact, a 2018 National Retail Federation holiday study revealed that 54% of consumers shopped for gifts both...